Wednesday, October 13, 2010

reading about type

all of this information was very new for me, from what the word "color" means, to leading (pronunciation, how it can be changed, that's it's a real thing...), to the different families, everything was new.

i really enjoyed the historical tidbits of upper case and lower case letters, and how the romans had to chip the letters in to stone and so created serifs.

i also found it interesting that "modern" fonts look way less modern than the oldstyle fonts.

my favorite reading was the "designing with type" page. the three c's; concord, conflict, and contrast are all discussed and explained, but contrast seems to be the most important c. contrast creates interest and makes people want to read more. the strategies to create contrast are pretty simple and will probably be useful in most-- if not all--of the rest of our assignments.

No comments:

Post a Comment