my revisions

in my first flyer (with the two boxes) i mostly changed the bottom section because i still really like the top, with the picture and the title and the little bit of text. i moved the boxes around because someone told me it was hard to know where to start reading. so i moved the condensed the three sections of text into one section and placed it right under the photo in the upper left corner so it'd be obvious to start there. i wanted all of the top stuff to be seen as one element, so after that top section, the eye moves to the block of text, and then on to the two boxes.

i was told that my second flyer (with danceworks across the center) was hard to understand because everything had equal weight. again, i condensed the text on the right side and spread it across the bottom, and moved the times up to the right corner under the picture. i also removed the stripe because i thought it looked too much like a racing stripe.

the final flyer has turned in to my favorite, which is kinda cool because i made it at the last second just to have a third version! i was told that the white box of text was competing with the black boxes and the picture, so i manipulated the picture to make it whiter and deleted the black boxes. i was also told that the "trapped white space" was distracting. i had trouble fixing that problem because if i left open space it was distracting, but if i made the text boxes bigger it all had equal weight. i'm really happy with this revision, the only part that's still kinda bothering me is the dates and times, but i do think they complete the visual path nicely.

design brief #3

i have two major concerns with this assignment. the first concern is the amount of text we need to fit on the flyer, it's a lot! also i started to play around on photoshop today and it's really difficult! can we continue to use indesign or illustrator?

reading about type

all of this information was very new for me, from what the word "color" means, to leading (pronunciation, how it can be changed, that's it's a real thing...), to the different families, everything was new.

i really enjoyed the historical tidbits of upper case and lower case letters, and how the romans had to chip the letters in to stone and so created serifs.

i also found it interesting that "modern" fonts look way less modern than the oldstyle fonts.

my favorite reading was the "designing with type" page. the three c's; concord, conflict, and contrast are all discussed and explained, but contrast seems to be the most important c. contrast creates interest and makes people want to read more. the strategies to create contrast are pretty simple and will probably be useful in most-- if not all--of the rest of our assignments.

design brief #2

it was really difficult finalizing my designs without any feedback from the class. i don't the either the handout or the form changed much from my first draft to my final draft.... well there were lots of little changes. but no major differences. i'm thinking that's probably not good. in the end though, i'm still happy with my final designs, but i would have felt more confident throughout the process with more feedback.