visual hierarchy: i feel the most comfortable with visual hierarchy. from the second design brief to fourth, i think i've made the most progress in this area. in my final handout of maso's work there was absolutely no visual hierarchy. but since then, my drafts have gradually progressed to a point where i think the visual hierarchy is pretty clear.
repetition: i also feel comfortable with repetition. i understand that too much repetition can look a little obvious and tacky and just enough balance can pull a layout together.
contrast: contrast can make important elements stand out. i think contrast is another thing that should have a balance. too much contrast can be loud and tacky, while a good amount of contrast can make a design simple yet still interesting.
transparency: i'm not completely sure i understand what is meant by transparency. i know that messing with the transparency in photos and layering them in photoshop can make interesting elements. besides that i'm not sure.
audience: again i feel like i have to compare my current work to design brief #2. i don't think i really considered the audience in either of those designs. as for the poem, my design was difficult to read and the audience would obviously want to read the poem. and the form, i think maybe all the lines would make the form a little stressful to fill out, like the need to stay within the lines would be irritating. in the next design brief, i really thought about the audience and i researched the dance and tried to pick a photo that was reminiscent of the museum exposition that was mentioned in the flyer. i tried to design the flyer with those aspects in mind so the audience would want to read the flyer.
layers
unity
choice of typeface: i think i'm still having a little trouble with picking typefaces. pretty much every time that i email a design to my friends, one of their most common criticisms is with the typeface. i have learned from this criticism though, for example.. i thought papyrus was simple enough to use along a scripty typeface... and in the feedback i got... it's clearly not. since then i've tried to use only the most basic and simple typefaces in blocks of text and more elaborate typefaces in headings. i've also completely ruled out scripty typeface, because someone in class said they looked amateurish.
alignment: i think i may have always been comfortable with alignment, but maybe this class has taken that to a new level. i've always understood that alignment on the sides is a must, but from the brief #3 i learned that alignment throughout the page can pull the design together.
proximity
presentation
figure & ground
